How to optimize your website for Google search, conduct keyword research, find engaging topics to write about, and various other SEO techniques

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If you are a business owner, or if you work for a business, you are well aware that the ultimate purpose of any website is to attract customers. After all, what’s the point of having a website if no one is looking at it?

Filling pages with carefully researched keywords…

Top 7 recommendations on how to prepare for a career as a full-time freelancer

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Taking the leap from part-time to full-time freelancing is one of the most exciting (yet terrifying) life choices I have ever made. Although I wouldn’t trade that decision for the world, there are several steps I took (and other steps I should have taken) to prepare for that monumental day.

Five ways to feel less isolated in your freelance journey

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Here’s what they don’t tell you when you decide to become a freelancer: it can be incredibly lonely. Whether you’re a writer, designer, photographer, etc., the work most freelancers do requires tremendous concentration. As a result, our work can also be very isolating.

Towards the end of 2019, I started…

Whether you’re a seasoned writer or new to the industry, this process will help refine your pitch

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If you’re reading this, you are most likely preparing to embark on the journey of full or part-time freelance writing. Or, perhaps you have been writing for several years and are trying to shift your focus and write for a different industry. This article will help clarify that all-too-frequent conundrum…

Amanda Sapio

Freelance marketing consultant & founder of

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